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Upcoming events

    • 19 May 2026
    • 11:45 AM - 1:00 PM
    • Perception Coaching LLC, 931 E 9th St, Duluth; Zoom
    Register

    Entertain First, Inform Second: What L&D Can Learn from Social Media Marketing

    What do high-performance motorsports marketing teams and unforgettable learning experiences have in common? They both know how to grab attention, keep people engaged, and drive behavior — fast.

    In this high-energy, hands-on session, you’ll explore how the same principles that fuel viral social media content and fan-favorite marketing campaigns can transform your learning strategy. Whether you're designing onboarding, compliance, or leadership development, the key to impact is simple: Entertain first, inform second.

    You’ll walk away with a fresh framework for creating learning content that learners actually want to engage with — and remember.

    Objectives for this session:

    At the end of the session, participants will be able to apply the H.E.R.E. framework to design learning content that captures attention, drives emotional connection, and improves learner engagement

    At the end of the session, participants will be able to evaluate their existing learning programs and identify opportunities to integrate hooks, brevity, emotional connection, and reinforcement

    At the end of the session, participants will be able to create at least one revised learning activity that demonstrates how social-media-inspired strategies can increase learner retention

    Our Speakers:

    Amanda Van Den Elzen

    Amanda Van Den Elzen is a tech-savvy learning consultant and the founder of BetterWork, a professional development consultancy focused on helping people and teams thrive in the age of AI. She’s known for translating complex technology into simple, usable tools for everyday work, and for designing learning experiences that actually stick.

    Amanda has trained hundreds of professionals on emerging platforms like ChatGPT and Microsoft Power Platform, always with a focus on practical, tech-forward learning that empowers people to grow. Her passion lies in helping others build the skills they need to succeed, one team and one breakthrough at a time.

    Outside of her consulting work, Amanda supports her family’s professional motorsports team with marketing strategy and content creation. That fast-paced, attention-driven world has sharpened her instincts for what truly engages people, and it has helped shape her unique approach to learning design: entertain first, inform second.


    When:  Tuesday May 19, 2026

    Where: Perception Coaching, 931 E 9th Street, Duluth (Hybrid option via Zoom also available.)

    Time: 11:45-1:00 PM

    Cost: $20 Member, $35 non-member


    • 15 Sep 2026
    • 11:45 AM - 1:00 PM
    • Zoom
    Register

    The To-Do List Solution: Mastering Productivity with Brain Science

    Is your to-do list never ending?

    Do you have trouble knowing where to start when you begin something new?

    Are you constantly putting out fires, forced to prioritize what is urgent rather than what's important?

    In this one-hour interactive workshop, Alegre will illuminate the three mistakes most of us make that keep us from being as productive as we want and show you the three-step, strategic framework that will exponentially increase your productivity.

    But she won't just tell you what to do, she will have you implementing the three strategies immediately. You will see for yourself how these brain-science-backed strategies help you work smarter, not harder and give you the opportunity to apply them to your own life.

    Objectives for this session:

    Learning Objective 1: Discover the (sometimes counterproductive) role dopamine plays in motivation and learn how to harness it to be more productive

    Learning Objective 2: Learn how to distinguish between "deep" work and "shallow" work and how to consider the implications when scheduling your day

    Learning Objective 3: Uncover the role your chronotype plays in scheduling your day and learn how to effectively time block for better focus

    Our Speakers:

    Alegre Ramos

    Alegre Ramos (Clifton: activator, strategic, achiever, individualization, and learner; MBTI: ENFJ) is passionate about helping people live their best lives. Author of four books including the bestselling "3-2-1-Done: Three simple strategies to get your to-do list done!", she likes to use her anthropology and business degrees to "help humans, human better!" An award-winning public speaker, she has over 20 years of experience in entrepreneurship and over 35 in public speaking. For fun, she performs stand-up comedy and produces a quarterly comedy show called Soy Saucey.


    When:  Tuesday September 15, 2026

    Where: Zoom

    Time: 11:45-1:00 PM

    Cost: $20 Member, $35 non-member


    • 20 Oct 2026
    • 11:45 AM - 1:00 PM
    • Zoom
    Register

    Culture by Design: A SAFE Framework for Workforce Wellness and Belonging

    This engaging session introduces the SAFE Framework—a practical, people-centered approach to building psychologically safe, connected, and high-performing teams. Participants will explore how intentional culture design can reduce burnout, strengthen engagement, and increase retention by focusing on safety, awareness, feedback, and empathy. Using tools such as the Culture Audit Wheel and reflective exercises, attendees will learn how to assess their workplace culture, identify areas for growth, and create environments where staff feel seen, valued, and supported. The session blends behavioral science, leadership development, and wellness strategies into a replicable model for everyday use. Participants will leave equipped with actionable insights and ready-to-use tools to foster trust, belonging, and sustainable workplace well-being.


    Objectives for this session:

    Apply the SAFE Framework to identify and address workplace factors that impact engagement, belonging, and retention.

    Analyze team dynamics using the Culture Audit Wheel to uncover strengths and barriers to psychological safety.

    Develop an action plan for integrating human-centered, trauma-informed practices that promote wellness, trust, and collaboration across teams.

    Our Speakers:

    Lamarr Lewis

    Lamarr Lewis’ lifelong mission is to leave the world better than how he found it. He is a dedicated advocate, author, and agent of change. With a focus on community-based mental and public health, he works with diverse groups including individuals living with psychiatric disabilities, people in recovery from substance abuse, and at-hope youth (He does not use the term at-risk).

    When:  Tuesday October 20, 2026

    Where: Zoom

    Time: 11:45-1:00 PM

    Cost: $20 Member, $35 non-member



Registration Policy

Hybrid Learning Policy

We are so pleased to have the opportunity to meet in-person again! We also respect that our members have varying levels of comfort and flexibility to participate face-to-face. Participants can connect via Zoom or attend in person. We will engage with the virtual audience as well as the live audience.

Registration Policy

Our pricing structure for all participants is $35 for non-members, $20 for members, and $13 for students. (Tip: Becoming a member of the Lake Superior Chapter is just $45 a year!)

A meal will be provided during the in-person events. Virtual attendees benefit from the flexibility to participate remotely, receiving the online materials, networking opportunities, and access to a recording of the session for later viewing.

Disclaimer

We do not refund registration cancellations after 12 noon the Friday before the program. If you find you are unable to attend a program for which you are registered after this cancellation deadline, please feel free to send someone in your place.

If you prefer to pay on the day of the event, payment will be collected at the door prior to the program beginning. We will try to accommodate walk-ups if space allows, but only those who pre-register are guaranteed a seat at the event. For walk-ups, we can accept payment onsite by cash or check.

We promote our events on social media and website. With your registration, you understand your image may be captured via photograph or video and agree to allow your photo, video or film likeness to be used for any legitimate purpose by the chapter and speaker.



ATD Events

Check out these great events and conferences sponsored by ATD National! Remember, if you are a national ATD member, you get fantastic national conference discounts!


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